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Blog

BlogPaul Sherman2026-07-10T13:42:50-04:00
  • Ask-a-HR-Exec-web-graphic-Kristi-Pittman

    Ask an HR Executive: Kristi Pittman of Daikin Comfort

    This interview provides an insightful overview of a seasoned HR leader’s career journey, the strategic role of HR in a large multinational company, and emerging trends shaping the future of human resources. It highlights the...

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  • HR
  • Marketing
  • Strategy
  • By Mandy Resmondo|Categories: HR|

    Fractional CPOs: What They Are and Why You Need Them

    When a business has a big HR challenge but a limited budget or cannot commit to a long-term C-level hire, it may be time to call in a fractional...

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  • By Mandy Resmondo|Categories: HR|

    A Guide to Fractional Talent Acquisition for Business Growth

    In today’s evolving business world, being able to adapt your hiring process while remaining cost-efficient is paramount. One strategy that addresses these needs is fractional talent acquisition, which is...

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  • By Sue Keith|Categories: Marketing|

    Ask A CMO: Josh Martin, Decision Lens

    In our latest Ask a CMO interview, we talked with Josh Martin, CMO of Decision Lens. Decision Lens is a SaaS company that offers integrated planning software that helps...

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  • By Sue Keith|Categories: Marketing|

    3 In-Demand Marketing Jobs in 2024

    With the U.S. economic outlook on the upswing, many Chief Marketing Officers are looking to expand their marketing teams this year. Based on our ongoing conversations with marketing leaders,...

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  • By Sue Keith|Categories: Marketing|

    CMO Roundtable Roundup – B2B Edition

    Last week, with our long-time partner Doug Anderson of DCA Live, we gathered a group of B2B CMOs to chat about what’s keeping them up at night. All the...

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  • By Sue Keith|Categories: Marketing|

    Podcast: Marketing Headcount Budgets for 2024

    We're fortunate to know and connect regularly with Greg Kihlström, founder of "The Agile Brand with Greg Kihlström", the leading and award-winning marketing technology and customer experience podcast. With...

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  • By Kathy McConnell|Categories: Marketing|

    Marketing Employee Skills Inventory: The What, Why, and How

    For marketing departments to realize their full potential, it's essential to ensure that you have the right talent in the right roles. A pivotal element in achieving this is...

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  • By Sue Keith|Categories: Marketing|

    Marketing Budgeting for 2024: Talent Acquisition Trends

    In the constantly changing realm of talent acquisition, maintaining a competitive edge is crucial for businesses seeking to attract and retain exceptional marketing talent. As we approach the budgeting...

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  • By Sue Keith|Categories: Marketing|

    CMO Roundtable Roundup – Association Edition

      The Washington DC Metro area is chock full of professional trade associations. Being headquartered in DC, we were overdue in gathering marketing leaders from the association world for...

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