We recently hosted a roundtable with law-firm marketing and business development leaders to discuss the challenges and priorities shaping their work. From hiring challenges to the rapid adoption of AI tools to ongoing struggles with data...
Wait, how many Ps are there, again? Like most people, we sometimes have trouble keeping track of how many Ps there are in the Ps of Marketing. Marketing textbooks...
Workplace disruption is the new normal. As organizations plan for 2023 and beyond, they must grapple with talent shortages, rising costs, supply scarcity and a host of other issues...
For years, wine snobs have convinced us that fine wine simply doesn’t come in a box. Boxed wine is cheap wine for the masses. It’s the equivalent of an...
Summer is finally here, and beaches are at full capacity. We flock to the coast to escape our regular lives in a place where the sun shines and the...
For the first time in recent memory, we are experiencing a simultaneous softening of the economy and significant labor scarcity. With the consumer price index rising at twice the...
The marketing world waits for no one. Marketing leaders are asked to maintain stability and seek innovation all at once. We come up with ideas, test them out, succeed...
June is Pride Month, when the world's LGBTQ+ communities celebrate the freedom to be their authentic selves. The impact is not only felt in our communities, but within the...
“The very first thing I tell every intern on the first day is that their internship exists solely on their resume. As far as I am concerned, they are...
Valentine’s Day is right around the corner. Is love in the air? Or is that just the familiar tone of a cash register? Shop anywhere during the first 45...
