Marketing

While Artificial Intelligence (AI) in marketing has been around for a while, the topic exploded into the mainstream in December of 2022. The match that ignited the explosion? ChatGPT....

With 25 years of diverse marketing and business development experience, Gaurav Bhatia has traveled a sometimes non-traditional yet highly-productive path to his current role as CMO at PenFed Credit...

Cindy Zhou brings more than 20 years of practitioner experience in corporate marketing, product marketing, product management, sales development, and revenue operations to SecurityScorecard as their Chief Marketing Officer...

In this issue of Ask A CMO, we sat down with Stephanie Broyles, CMO of Adlumin Inc., the developer of a patented, cloud-native Managed Detection and Response (MDR) plus...

Wait, how many Ps are there, again? Like most people, we sometimes have trouble keeping track of how many Ps there are in the Ps of Marketing. Marketing textbooks...

For years, wine snobs have convinced us that fine wine simply doesn’t come in a box. Boxed wine is cheap wine for the masses. It’s the equivalent of an...

Summer is finally here, and beaches are at full capacity. We flock to the coast to escape our regular lives in a place where the sun shines and the...

The marketing world waits for no one. Marketing leaders are asked to maintain stability and seek innovation all at once. We come up with ideas, test them out, succeed...

Valentine’s Day is right around the corner. Is love in the air? Or is that just the familiar tone of a cash register? Shop anywhere during the first 45...